Is buying cheap insurance the best option? Yes – if you buying pure insurance which means the policy pays on death only then going for the cheapest option does not in anyway diminish the actual value of the life policy.
There is no ‘best’ life insurance as all pure life polices do one thing – they pay out (normally a lump sum) if the policy holder or the be more precise the ‘life assured’ dies. No real deviation form this event – there are no added policy benefits. One life policy is like any other life policy. That said – the actual company you deal with and more importantly their claims experience and customer service is important.
Just selecting the best price is not the best way forward as you may select an insurance company with bad customer service and poor claims handling.
Polices that contain caveats for example critical illness polices can be disputed and the claim rejected – as described above this is not the case in pure life insurance as no insurance company as long as the death certificate is produced will dispute the person has died.
So – customer service is the only consideration if we exclude the actual premium. When the claim is made you will want the company to act quickly an pay out the claim – this is very important if the life insurance claim is to cover a mortgage.
Price is important and is a major consideration – however please bear in mind other issues, especially claims handling and customer service.